Wednesday, 11 July 2012

Is Modern Marketing Ruining the Movie Experience?

Here's a taster of my new article for Filmoria.  Head here to check it out!

'This isn’t about the thrill of seeing a new trailer in a darkened theatre. This isn’t even about viral marketing or crappy merchandise. This is about the studios bloated marketing departments and their endless deluge of trailers, TV spots, clips, featurettes and posters that recycle much of the same material but also show us half of the bleeding film before we’ve even paid for a ticket!'

Please head on over to Filmoria to read the rest!  And don't even get me started on this fucking poster!